Broadway Camera

a growing local specialty camera store, expanding to the web

As a thriving specialty camera store chain with locations across the greater Vancouver region, Broadway Camera aimed to expand their customer reach on the web as consumers began feeling more comfortable to shop online. I had the opportunity to greatly develop their web and marketing operations – from launching their new brand identity to maximizing marketing efforts online, including SEM, and offline with marketing collateral. In addition to graphic and marketing work, I was also their web administrator who also managed maintenance and upgrades of their existing e‑commerce system.

Date

2010

Role

Web Administrator & Graphic Designer

Key Technologies Used

Adobe Photoshop, Adobe Flash, Adobe Illustrator

Deliverables

Stationary, schedules, website design, email newsletters, weekly sales graphics, online banner advertisements, event signage

Broadway Camera - poster, postcard, web graphics to advertise event Broadway Camera - Web banners and newsletter design Broadway Camera - Web banner designs